Saturday, September 30, 2006

Zune Sharing explained

Some of the comments below indicate that the details of Zune sharing aren't completely clear. Let me walk through the Zune does and Zune doesn'ts...

Zunes have wireless built in. Zunes can thus set up "ad-hoc" (Zune to Zune) connections to one another. This enables the following scenarios:
  • You can search for nearby Zune owners to interact with.
  • You can send them a song, album, etc... for a 3-day/3-play trial listen. Songs come over with metadata and album art (neat). After the 3 days or 3 plays are up, the song gets deleted from the Zune on the next sync, but the info on the song stays in a "journal" on your PC for later purchase or acquisition.
  • You can send them photos for unlimited viewing (and these can sync back onto the recipient's PC).
The wireless happens to be wifi (802.11 b/g) but Zunes will not (at launch) connect to the internet via your home base station network. Zunes can not download songs over the air from the internet service. Zunes cannot act as telephones or personal teleporters.

Caution: Zune may suddenly accelerate to dangerous speeds. Zune Contains a liquid core, which, if exposed due to rupture, should not be touched, inhaled, or looked at. Do not use Zune on concrete. Discontinue use of Zune if any of the following occurs: Itching, Vertigo, Dizziness, Tingling in extremities, Loss of balance or coordination, Slurred speech, Temporary blindness, Profuse sweating, or Heart palpitations.

Oh, wait. That last part is about Happy Fun Ball. But the rest is accurate.

Friday, September 29, 2006

Interview with Dan Sheeran, Realnetworks

Interesting interview. Dan (whom I've met a couple of times) comes at things with a bias (me too!), but his opinions are interesting (mine too?)

http://www.insidedigitalmedia.com/downloads/realsan2.mp3

Realnetworks appears to be trying to come in and compete with Playsforsure with RhapsodyDNA for device partners
The key to their strategy appears to be betting that where three different companies might not be able to put together a reliable experience (e.g., Service company, Media Jukebox Client company, Device company), two will (Real runs client and service, devices run RhapsodyDNA.). By contrast, Apple and Zune are offering where all three come from one company.

It'll be interesting to see how they do...

roundup of price reactions

So, now the Zune pricing for holiday is officially out. I got a lot of reaction in the comments section and I wanted to bubble them up into the blog...

Comment 1: "Hey, you said Zune wouldn't be undercut, but now you're at 249.99 vs their 249.00!"
Answer: Ok, you got me. I actually didn't realize there'd be a $0.99 price difference in MSRP when I posted, but I hope this difference won't turn anyone off? Would you believe the difference reflects the cost of the sharing-enabling wifi antenna? Of the cool doubleshot finish?

Comment 2: $179 for a year of service? Really?
Answer: Really. All-you-can-eat, portable subscription services all (well, amost all) end up at $14.99/month for a reason - the reason is the cost of running the service. You're either someone who wants to pay this for an all-you-can-eat service (AYCE), or you're not. If you are, great - join the party. If you're not, then that's fine too...buy a Zune and use it for your personal ripped content and buy tracks for $0.99 just like with those guys down in Cupertino.

fwiw, I think longer term the AYCE service will become more and more valuable for music enthusiasts. The argument isn't about the sheer quantity of music, but about the scenarios that are enabled by these services. Music discovery way beyond sampling, user-created syndicated playlists that sync to devices, podcasts that include legally distributed copyrighted content, unlimited music sharing between subscribers...the list is pretty long and pretty cool.

Thursday, September 28, 2006

Moving sign...

You've seen the orange packing crates on other blogs...the news is we're moving downstairs. Our clever logistics team decided folks should REALLY pack up by 11am...to make sure the news got out they put some subtle slides around the entrances... Posted by Picasa

Wednesday, September 27, 2006

Zuneinsider translated (sort of)

Zuneinsider's latest post is in Spanish. Because I love machine translation, and through the miracle of Google translate, I bring it to you in perfect english:
For the friends Hello Hello. Before nothing, I mean: if you cannot
read this message, bad luck;) A thing that perhaps does
not know: I was born in Peru. Good, he wanted to greet all the friends of Zune
who understand to me. Welcome! (and yes; I know that my Castilian is not
of the best one.) Even.

I hope that clears everything up.

Actually, it didn't do half bad....

Tuesday, September 26, 2006

Pandora.com ROCKS!

Folks below read my comments about last.FM and several commented they liked Pandora. I tried it out again for the first time in a while and have to say it's really nice. Note the new tag to the right of this post from Pandora.

The ability to really easily create a custom radio station is really nice, and their steering/filtering seems to be pretty good. It's not perfect of course - there's no device story, I miss the home page aspects of Mog or last.FM, wish I had more ability to steer the playback...

Lots of interesting activity in this space. Lots of fragments, lots of good ideas.

I was reminded in a meeting with J today how exciting this effort is. Folks should think about how game-changing the completed solution of connected devices, connected services, the PC, a vibrant community, etc... could be. That's what we're trying to create with Zune. That's the promise that got me to jump out of my safe old job and get onboard Argo, and I find that as exciting now as I did when it was all on whiteboards in an unfurnished space.

...now we just need to go get it off the whiteboard, one step at a time...

Monday, September 25, 2006

Welcome VAF research to Zune


Very cool stuff: http://www.vaf.com.au/zune.asp

I love the Zune accessory logo! Kudos to http://Zuneguy for making it happen...

Sunday, September 24, 2006

SDKs, Zunes, and Consumers

I should preface this post as being my opinion, not the finalized words of Microsoft.

A number of folks have asked about a Zune SDK. For the uninitiated, this is shorthand for software interfaces that would enable developers and hobbyists to extend the Zune experience.

I've answered below that we *don't* have an SDK at this time, but wanted to spend a bit more time on why we don't. My brief answer is that this time we really needed to focus, and wanted stability over all else for a truly consumer-grade experience. But I don't want to be too glib.

After all, extensibility is Microsoft's core competency and strategy, especially in Windows. If not for the zillions of third party developers building apps and extensions for Windows, the product would be much less interesting, less innovative, and very least-common denominator. Sadly, PCs can be complicated and sometimes unstable primarily because of this strategy. Bad third party drivers can make our lives hell, spyware can clog the pc and slow it down, and test matrices become impossibly large. All those interfaces come at a price.

But extensibility is the core value of a PC. If not, we'd all be running Wang word processing appliances in our houses (kids, look it up). Both the hardware and software of the PC can be customized in a million ways for a million uses. So PC users happily trade off stability and simplicity. No doubt about it; the PC is a platform.

Consumer electronics are different. Users buy a box that does a very small number of things and can't be hacked (easily ;)). Your CD player has one function (play CD). Consumers expect these devices to work, work, work, and be simple, simple, simple. Of course, sometimes they're not, but you'll agree on average they are both more reliable and simpler than your PC. Crashy televisions or DVD players would rapidly fail in the mainstream consumer marketplace. Consumers expect CE products to be solutions, not platforms.

Zune and iPods are an interesting new kind of case. They're not PCs (mainstream users don't want to extend them, at least not much. They want them to include everything out of the box - in other words, a solution. But on the other hand, some very innovative things have happened via the platform aspects of mp3 players (poster child = Podcasting).

So it's complicated. For now, I think the immediate need to is to deliver an end to end solution from service to client to device, and build out the solution with everything the end user needs. Initially, the main Zune platform is hardware accessories - and you'll see some impressive moves there. But we definitely won't forget the innovation a platform can bring in and will be looking at where "opening up" can enhance Zune - as long as it doesn't compromise the user experience.

Saturday, September 23, 2006

The iPod business model

Based on a variety of posts I see around the web, the ipod business model must be widely misunderstood. I thought I'd clear that up.
  • Apple makes the vast majority of their profits when they sell an iPod. With healthy profit margins and vast scale, they get the money upfront when a user purchases a device. Better yet, they give up relatively little to retailers, who usually take a large percentage, because they can confidently walk away and move product through the Apple stores instead of other retailers.
  • Apple makes a nice chunk of change when they build and sell accessories. This has a higher profit margin than they ipods themselves, but the scale is much lower. On average, an ipod may sell for $200, and the average ipod attaches a tiny fraction of that in Apple-built accessories.
  • Apple is building a nice profit stream from the licensing of accessories other people build (third party accessories). Again, the scale here is less than than on the ipod itself, but given that it's licensing the profit margin is nearly 100%. Apple enforces their licensing by requiring payment for third parties that want (a) the ipod logo (b) the ipod interface and (c) to be sold in the Apple stores.

Of course, every business has parts that don't make any profit. In Apple's case....

  • Apple makes very little profit when they sell a song; probably just better than breakeven. Ditto with videos, and they probably lose money when they sell a disney movie.
  • Of course, no money is made when you download iTunes. Actually, a bit may be lost since they must pay something for codecs they include, although this is probably trivial given that they "cap" out most of these fees.

Taken together, this model has been very successful, obviously. It's now bigger than the Mac business they relied on for profits in the past, and is growing much more rapidly.

Friday, September 22, 2006

By request...the Zunester's Workspace

I wasn't going to do this, but someone asked. Here's the Zunester's office, at least for the next week... Posted by Picasa

Last.FM – Genuinely cool

Maybe everyone has heard of this, but I’ve recently been playing with a number of cool online services. One of the best is Last.FM, which consists of a Windows client and a web service.

The Windows client app acts as a streaming radio tuner, but also sits on your computer monitoring and reporting up your media playback behavior.

Ok, so I’ve just lost folks who have privacy sensitivities.

But if you get past that, they offer an amazing amount of value in exchange for that data. Now you’ve got a service that

You can see my page at http://www.last.fm/user/dcaulton/ . Note all the stuff they do with my data;

  • Folks can see the songs I listen to, what I like (you can all start making fun of my music preferences now).
  • Folks can drill into my favorite music and drill in for more information. Listen to samples.
    I get vastly improved recommendations and personal radio stations built based on my behavior.
  • I can meet “neighbors” who like the same music, view their info, etc…
  • I can publicize my listening preferences in my blogs and web pages (note my favorite songs on the right).

Just plain cool.

Question from Zuneinsider.com

Lobbed over the wall from Cesar at Zuneinsider.com:
"In terms of Zune and Vista - will the Zune Marketplace app take advantage of Vista's new shell features like tagging (metadata)? Will I easily be able to use Vista's Start Menu Search to find songs to play etc? Also: will Zune music be playable hrough Windows Media Center to extenders such as the Xbox 360? Has there been ny thought to doing perpahs Zune Marketplace Sidebar Gadgets which would alert users with the Gadget running to be alerted to new music etc?"

Many good questions. Zune Marketplace content will be compatible with all those scenarios. So, for Zune Marketplace songs:
  • you'll be able to play it in Windows Media player
  • you'll be able to search in vista, play from the shell
  • you'll be able to connect to xbox 360 through media center extenders
  • etc....
The gadgets are a great idea...I'll pass that along.

Zune on Ellen!

Thursday, September 21, 2006

Tagging IV

In my previous mail (now archived at http://www.zunester.com/tag1.htm, with picts inline), I’ve shown how important media tags are to the smooth operation of media players and devices. This time I will discuss some of the problems tags cause when things go wrong, and some solutions for those problems.

PROBLEM: Missing/Incorrect data

Given the importance of tags for successfully using your media library, files that include incorrect or missing tag information can be a huge problem. Genres aren't very useful if they don't match your listening habits, and artists aren't very useful if they're mis-spelled, or listed as "unknown". Traditionally, this is a key reason users didn’t use media libraries or devices – they just used Windows Explorer to sort through lists of files. As media libraries have grown, this method has failed to scale. So users have had to spend a lot of time using specialized and arcane "tag editors" to look up and/or manually enter information.

As a result, the contents of your tags can become more valuable than the music they contain. I personally am religious about backing up my music collection, not to protect the music, but to protect my tags. Re-ripping my music would take time, but re-catogorizing 10,000 songs by genre would be horrible.

Of course, many users have files that come from random sources, and those users must not only redo genres, but must fix up artist, album, and track number tags to get their media working. This takes a lot of time.

SOLUTIONS for Missing/Incorrect data.

"Bulk" tag editing tools, where you could specify the "artist" tag for 200 files, or the "genre" tag for 1000 files in one step. Windows Media Player 9 Series introduced a new bulk tag editor that enables exactly this scenario, and it works for mixed libraries of WMA and MP3 files. Another favorite tool of mine is Tag&Rename, which includes extremely powerful bulk editing tools. In addition, it has the ability to pull tag information out of filenames so if you've got 50 files named "artist-album-songtitle-track#.mp3", it can move this information into tags where it's more useful. Numerous other such tools exist.

But such bulk editors still require knowledge and time on the part of the user. When we studied users, we found that most don't even *know* tags exist - they just knew that the media library is a tree view of artists, albums, and genres. For this reason, we enable drag-and-drop within the media library pane. Users can drag songs or whole albums from one genre or artist to another in the tree, and the player takes care of the tagging in the background.

Another way to clean up your tag data has recently been added to some media players. Windows Media Player, Tag&Rename, and MusicMatch are now capable of getting information about files from internet services like AMG and CDDB. For example, in Windows Media Player, the user simply indicates a file to be tagged, selects "Find Album Info", and the player attempts to identify the song based on the filename and tags. If it's not sure, it offers several options for the user to choose from, and then fills in the tag information for you.

A unique feature of Windows Media Player called "Auto Info" feature will *automatically* supplement missing tags for songs it has identified. WMP users need never even know that their data was missing it'll just be fixed up in the background for them.

PROBLEM: Multiple tags

While missing information in tags can be vexing, at least it’s understandable. The Multiple tags problem is both frustrating and confusing.

One unfortunate consequence of the many versions of the ID3 standard is that an MP3 file can have *several different* tags in it. In practice, the file typically looks like this:

---ID3v2 --------------- Sound -------------ID3v1--

But what if the two sets of tags contain different – and contradictory data? Then you've got two types of contradictory tags. This happens when a user's library of MP3 files was created with some tool that wrote data to v1 tags. Now they are using another program that only knows about ID3v2 tags – but their *device* displays the v1 data. So no matter now many times they edit the v2 tags, the device will always show the wrong spelling of "Grateful".

The problem is further exacerbated by proprietary "extensions" to tags that some programs add to mp3 files. For example, one program extended the numeric id3v1 standard to include new genres, but many devices don't recognize those codes.

As more users are trying to bring mp3 files onto devices, they're encountering these problems with increasing frequency.

SOLUTIONS to multiple tags

A number of vendors have provided tools for debugging and fixing this problem. In particular, I recommend Tag&Rename for its fine-tuned ability to view and edit each type of tag individually. It even has a "tag synchronization wizard" for solving these problems.

The WMP engineers also recognized this problem, and we've done a number of things to help users behind the scenes. First and foremost, when you edit the tags in a file, we look to see if there are multiple tags and replicate all changes into all tags. So the user above would have modified *all* of his tags to be "Grateful" and the change would be reflected on *all* of his devices.

What's more, the Auto Info feature will not only supplement data in files, it will automatically *fix* file tags by synchronizing the v1 and v2 tags in the background. So again, just by using the media player, the quality of mp3 tags improves.

Tagging III

TAGGING TOOLS

If tags were simple and the standards were carefully followed, tagging tools would be unnecessary. Unfortunately, as we'll see in my next entry, things are often not that simple. As a result, there are tag editing tools for every purpose. I'll go into their use for solving various problems later, but for now wanted to at least mention them.

The Windows XP Format SDK
Many people don't realize that Windows XP includes the Windows Media Format SDK, which provides ID3 and WMA tag reading and writing functions to the Windows Shell and ISVs. Thus, most media players and ID3 editors on Windows need not reinvent the wheel by researching and interpreting the ID3 and WMA specs and writing their own code. As we'll see, Windows exposes this functionality to users in a number of useful places.

The Windows XP file Properties dialog
The Windows XP file properties dialog utilizes the Format SDK to read and write tags. Users can simply select a file, click properties, and view/edit the tags in the file. This also enables bulk-editing for multiple selections. I use this all the time for quick-and-dirty changes to tags without booting up an editor or player while I'm navigating through my media library.

Windows XP Shell "details" view
The shell uses the Format SDK to allow users to view and sort based on nearly every detail about their files right in the shell in the details view. This view can be customized from a context menu from the column heading. Even more detail is accessible from the "more..." item on that menu. I find this extremely useful for sorting and filtering through files based on format, bitrate, album, etc... right inside of the shell.

Digital Media Players
Most digital media players include at least rudimentary tagging tools (many also built on the Windows Format SDK), and recently some have become quite powerful. Windows Media Player and MusicMatch both have nice ones that are useful for both bulk and individual file editing. In WMP, you access the through a context menu in the media library, and can do bulk or individual editing of over a hundred tag fields.

Power User Editors
Sadly, these are often needed by most users for resolving complex tagging problems. My personal favorite is Tag&Rename, which can edit WMA, ID3v1, and ID3v2 tags. There are many others. Beyond the functions offered by media players, it also has very powerful tools for:

* Creating folder hierarchies based on tags
* automatically applying serial track numbers to files
* Case Correction of tag content (Title, lower, or upper)
* many other essential but geeky features.

I love these tools and use them often, but wish they were unnecessary.

Single-Purpose Editors
Just for fun, I can't resist mentioning one other class of tag tools, built by hobbyists. One example is Otter (http://otterbarn.tripod.com/), a utility for organizing and tagging files from Old Time Radio shows. The program actually includes a database of the dates and show titles of every episode of hundreds of different radio shows from the 30's to the 60's. Point it at a directory full of OTR files, and it parses the filenames to determine the title or date and classify the show. Then it can fill in missing data, rename the files, and advise collectors of what shows they're missing that are known to be available. This sort of tool is a tribute to the doggedness of some user communities and the importance of a strong specialized developer community.

NEXT TIME...
I'll discuss the many hassles and problems caused by missing tag data, inconsistent tag implementations, and the "informal" nature of the ID3 specification. Then I'll show how to use the tools above to resolve many of the most common ones.

Tags II - Types of tags

MP3 Tags - ID3v1 and ID3v2
The inventors of early digital media formats didn't imagine users would have enough music to need tags. MP2 and later MP3 files initially didn't include tags, but as users' media collections grew, an informal - and very limited - tagging standard called ID3v1 (ID3 version 1) emerged. Because it was limited in size (ID3v1 used fixed-length "padding space" at the end of an mp3 file) it included only very basic information, and limited the fields to 30 characters. Initially, ID3v1 didn't even include track numbers, so albums would be played in alphabetical or random order.

Subsequently, some folks defined ID3v2, which allowed longer names, custom genres, and fixed some other nagging problems. A more recent ID3 version is ID3v2.3 (for more information, see www.id3.org), and further versions have been proposed.

A typical mp3 file includes *both* id3v1 and id3v2 tags. Thus, the file starts with an ID3v2, then the music data, and then ends with the id3v1.

Almost all digital media players and devices that support MP3 audio also support some or all parts of the ID3 tagging scheme.

WMA tags
WMA files use the Advanced Systems Format (ASF) file container, which includes a rich tagging scheme. Hundreds of types of metadata and bitmaps are specified within the format. Most WMA-enabled media players use code from the Microsoft Format SDK to read and write WMA tags, which simplifies development and reduces versioning problems (more on that in my next post) that plague ID3 tags. All devices that support WMA also support the ASF/WMA tag standard.

Wednesday, September 20, 2006

Music Tags part 1

I was digging through some old work I did and found an old document I wrote about file tags and some problems they cause. I thought folks might find them interesting.

WHAT'S A METADATA TAG?

Metadata Tags (or more simply, “Tags”) are packets of information that are included in an mp3 or wma file along with the audio. Metadata (“data about data”) includes artist name, song title, album title, genre, etc… about the music in the file. Different file formats use different tagging schemes, but the basic procedure when a CD is ripped is always the same: the ripping tool creates a file “container” and puts metadata into the tags. Then it transcodes the music into either mp3 or wma format and adds the music to the file.

Why tags are crucial
Tags make it possible to organize and use media libraries. When a user scans their hard drive for new music files using a media player or device, the player finds the files, reads the tags, and constructs a media library index. After that, instead of a flat list of thousands of files, users can then easily play music from a particular genre, artist, or album.

So even though most users have never heard of them, tags are very important - so important that most enthusiast users spend many hours "cleaning up" the tags in their media libraries. But tags are only as good as the data they contain, and are also only useful if everyone creates and reads them in the same way - and often neither of these conditions is met. But before I talk about that, the next post will talk about the major tags standards in more detail.

Guidelines

Folks are asking a lot of questions, so I thought I'd give you a general idea of the "policy" (such as it is) on my response to comments and Q/A.
  • I'll answer comments given time; the volume is pretty large and this isn't my day job...
  • I'll never break news here. I have previously worked on PR teams, and am well aware of how very hard those guys work to make sure information gets out in just the right way and at just the right time. It's a tough enough job without me making it tougher...
  • I can't discuss unannounced features or product details. There are a number of good reasons for this, and anyone who's ever seen how messy the kitchen is right before the meal will understand the importance of this.
  • I'm not going to pee on the competition. This one's fuzzy, but I've spent a bunch of the last three years digging deep into our competitors, and have a deep respect for them. Apple makes mistakes, we make them, our products all have flaws. But all sides have smart people working hard to build great products under tough circumstances. I do want to add value by discussing the facts about the industry, but will try to do it respectfully.
  • I won't discuss legal issues. Period. CLM, you know?

I'll surely make up other rules as we go along, but I wanted to 'splain myself.

Engadget - oh, the fuss

Engadget got ahold of my post the other day about Zune pricing, thinking it was news. I hate to debunk my own newsworthyness, but this all actually came out last week, courtesy of my collegue Matt:

Awesome to welcome all the engadget readers, but I don't want to take credit (or blame!) for breaking news first here.

Oh, and no sign of the black-suited thugs yet.

Tuesday, September 19, 2006

MDMM#1 - Clearing up content formats

So, for lack of other topics this evening, I thought I'd clear up the various types of formats that are out there for folks. I am calling a series of these Massive Digital Media Misunderstandings.

think of a media file as consisting of three parts -
  • the internal a/v payload, usually encoded in a codec. Examples: WMV, WMA, VC-9, AAC, mp3, MPEG-2, MPEG-4, H.264, and DivX.
  • an external file container. This is easily confusable with the codec in part because they're often confusingly named, but they're not the same. Examples include ASF (for WMV/WMA), MPEG-4 (for AAC, MPEG-4, H.264), mp3 (for mp3 audio), and AVI (for Divx and a ton of other random codecs).
  • (sometimes) a DRM encryption scheme. These include Windows Media DRM, Apple's Fairplay, and Real's Helix.

The results can be confusing. But for a piece of software or hardware to be able to play a piece of content, it must integrate all the needed pieces. For example:

  • A ripped CD in mp3 - must include mp3 container and decoding
  • a ripped CD in wma - a wma decoder and asf reader (included in all copies of windows)
  • a wmv file created in MovieMaker - WMV decoding and ASF reader
  • a ripped CD from iTunes in AAC - AAC decoder and MPEG-4 container reader
  • a song from Napster - a WMA decoder, ASF reader, and WMDRM decrypter.
  • a song from itunes - AAC, MPEG-4, plus Fairplay (only available in itunes)

Hope this clears up the confusion! Maybe next time I'll take on the confusion of Standards and licensing. Maybe not ;)

Zune Price

A commenter mentioned that they'd "read" that Zune would cost more than the 30GB iPod. I can only say: Don't believe everything you read. I can't specifically talk about price, but I can say that Zune won't be undercut on price by iPod.

Robot Chicken - Star Wars

You know, it's hard to beat this.

Monday, September 18, 2006

Adding codecs post launch

Another repeated question below - can we add codecs after we launch?

Yes, codecs can be delivered to Zunes via firmware upgrades and/or updating the client software.

Michael Gartenberg - Sonos + Rhapsody = Music Nirvana at home

Michael Gartenberg - Sonos + Rhapsody = Music Nirvana at home

Tried this out this weekend; have to agree with Michael, this thing is really cool. My wife took to it right away, a sure test of mainstream excellence.

Now if it only didn't involve $1200 in hardware and cost $15/month subscription fees...

If Caruso could still sing, he'd become an Argonaut and listen to a Zune.

I should explain the pictures below....

Zune started out as a strategy project, about 4 code names ago. Microsoft pulled some topic experts from around the company into a small rented space near campus (unfurnished initially, as you see) to begin to map out a new digital entertainment strategy. I'm proud to have been one of the original 12 folks pulled in "on loan" from their respective parts of the company.

There have been a lot of ups and downs since then, but it's been an adventurous learning experience for me.

The awesomeness of Zune Central Command, 24 hours into the project

 Posted by Picasa

The very first Zune Prototype

I'm not making this up. The result of the first Zune brainstorming session. Posted by Picasa

My first Zune Office

Setting up the very first Zune WLAN, in a very early office space. Note the early competitive analysis project in action... Posted by Picasa

The first Zune Meeting room

I can pretty much guarantee that nobody has earlier pictures from the Zune effort than I do. This is the first meeting room for the team back when we had under 10 members. Posted by Picasa

Crater Lake Photos

Apparently folks don't live by Zune alone. Here's a gallery of photos from my Crater Lake trip this summer - riding the 33 mile rim.

Summer...I remember summer. Sweet, sweet, DRY summer. Posted by Picasa

Ever more codecs...

Two more have come up....

Audible is a good one...I definitely agree audio books are important for Zune. My refrain here is once again that we had to focus for this year, but will definitely be working on this one.

DVR-MS files (files created by a Windows Media Center Edition when recording TV). Yes. That's a hard one, and I'll steer clear of answering directly. As a MCE user myself, I will say that there are numerous ways for users to get DVR-MS files onto a Zune by transcoding to WMV. Some favorites:
  • DVR 2 WMV - free and fairly good on many systems
  • Power Compress - Commercial ($29.95), and in my experience very reliable

Most tools allow you to automatically recompress your DVR files into any profile WMV, ready for syncing to a Zune.

WMV file limitations

Another question was around WMV (and other video codec) limitations. Rest assured, there will be some...no 1080p video on your Zune for you!

One additional point - the Zune software will know the limitations of the device, and if you try sync incompatible video, it will automatically transcode it to a friendly format. Transoding can be slow, but at least it'll get onto the device. The limitation here is that the video must be a format the Zune software understands. So WMV HD content will transcode, as will MPEG-4, but unsupported video codecs like Ogg Theora (or MPEG-2) won't.

By the way, the limitations are primarily driven by the power of the CPU and digital signal processor on the device. Above some combination of pixels, framerate, and bitrate, the hardware can't keep up and starts dropping frames, which makes video playback jerky. Also, higher quality video hits the battery harder and drops battery life.

ogg and flac revisited

Good comments out of the gate! One poster reinforces the message that Ogg and FLAC are important; I couldn't agree more, but as I said we had to set priorities. We're one of the few devices out there that will offer good, solid iPod format compatibility, and that kept our plate pretty full.

Meanwhile, I'd suggest taking a look at some of my favorite tools for digital audio fans. The first is the most excellent tag editor, tag&rename by Softpointer. It's actually written by a developer near Kursk, Russia. It's a supremely powerful tag editing tool for nearly every format I can imagine, including ogg and FLAC, and even iTunes AAC tags, which Evgeny had to reverse engineer since Apple had to invent their own proprietary tagging scheme. If you're a power user, check it out.

My second suggestion is the amazing dbPoweramp. This tool transcodes pretty much any audio file into pretty much any other audio file. Not the perfect solution for getting into Zune, but a good partial one.

Codecs and Tags and Libraries

Over at Zuneinsider.com, Cesar Menendez asked folks for questions about Zune. He asked me to take a stab at a couple of key technical ones.

First, a lot of folks wanted to know why Zune isn’t supporting some additional codecs – notably Ogg and FLAC. This is a good question, and we did spent a lot of time in the early days going through lists of codecs. In the end, we opted to focus on the most mainstream codecs first (and really getting them right - each codec is it's own implementation challenge). We’re certainly actively considering codecs in the future, but for now we think the list we’ve got answers the most users’ needs.

A second question was whether Zune will have a tag based library, or a directory-based one. The answer is tag-based. Some features:

  • I think most readers will appreciate what a mess the tag space can be. Users have files with id3v1, id3v3, etc… mixed up in various files. The Zune Software’s library will do a good job of automatically cleaning this mess up for users whenever they edit a file’s properties.
  • The library indexes music, videos, and photos.
  • The library is very fast. Even a very large, 25,000 file library is very zippy for scrolling, jumping around, filtering and searching.
  • We provide a background web service that helps fill in missing data (like album art, artist, genre, etc…) automatically, and UI that helps you manually clean up your library.

Feel free to post follow-ups if and comments if you have any!